Frequently Asked Questions

1: What is coaching?

The International Coach Federation, of which I am a member, defines coaching as “partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential”.

The ICF outlines four key responsibilities for a coach:

  • They discover, clarify, and align with what the client wants to achieve;
  • They encourage self-discovery by the client;
  • They elicit client-generated solutions and strategies; and
  • They hold the client responsible and accountable.

In a nutshell, coaching is about the growth of the client, their skills, their resources and their creativity.  Coaches are trained to listen and observe and they tailor their approach to meet the needs of each client.

2: Is coaching right for me?

Ask yourself these questions:

  • Are you less than satisfied with your existing role?
  • Are you seeking new professional or personal solutions?
  • Do you find it beneficial to collaborate, do you welcome different viewpoints, and do you find it valuable to consider new perspectives?
  • Are you able to give the time, energy and effort necessary to make the changes that you are after?

If you answer Yes to any of these questions, then you will find coaching to be very valuable in supporting your professional and personal growth.

3: What would we talk about in our sessions?

Our coaching relationship begins with discovery by seeking answers to such questions as:

  • What are your biggest opportunities?
  • What are your biggest challenges?
  • What are the five most valuable activities you undertake within your role?
  • If you could enhance three things about how you perform your role, what would they be?
  • What keeps you awake at night?

Your responses enable us to highlight the broad areas on which you would like to focus our discussions. We would then zero-in on particular topics during individual coaching sessions, as determined by you: you set the agenda and I manage the process.

Whilst most of our conversations are likely to be work-focused, there may be occasions when personal matters are also worthy of consideration: you make the choice.

If the coaching assignment is organised by a sponsor (typically the client’s manager), there may be particular topics that they wish to be covered during the sessions.  In this case, it would be usual for the sponsor, client and coach to meet at the beginning to discuss such requirements, and at regular intervals thereafter to review the progress being made.

4: For how long, how often and where would we meet?

Each coaching session normally lasts for 60 or 90 minutes.

In terms of frequency, I usually meet with you more often at the start of our coaching relationship—once a week or once a fortnight—as part of the ‘getting to know you’ process.  Once our relationship has been established, the frequency of the sessions typically moves out to once every two to four weeks.  Ultimately, the frequency of the sessions is decided by you.

The key consideration is for there to be sufficient time between sessions for you to complete the action items to which you have committed, but not too much time so that the momentum of a session is lost.  On that basis, it would be unusual to have more than four weeks between sessions.

In terms of a venue, for clients based in Brisbane, I usually meet them at their office.  However, if this is not convenient, I can provide a meeting place in the CBD.

For clients who are based outside Brisbane (or for Brisbane-based clients who are away travelling), we can ‘meet’ via Skype or via telephone, whichever is easier for you.

5: How are you different from other CEO & Executive Coaches?

Primarily due to my background:

  • I have worked as a CEO and as a senior executive and so when we are discussing your challenges and opportunities, I am coming from a position of shared experiences and understandings;
  • I have broad experience across a range of functional areas, both revenue-based and service-based;
  • I have extensive cross-cultural experience having collaborated with colleagues from a broad range of countries.

6: What results can I expect as the client?

These will vary depending on the focus of our sessions, but are likely to include:

  • Increased self-awareness
  • Greater focus
  • Gaining different perspectives
  • Expanded thinking
  • Coaching between sessions as a result of self-reflection by the client.

7: How can the success of my coaching be measured?

The success of our coaching relationship will be measured by:

  • Your achievement of the goals agreed at the beginning of our sessions
  • Your tangible gains in key performance indicators such as revenue, profit, costs and customer satisfaction
  • plus more personal indicators such as increased self-awareness, enhanced emotional intelligence, and behaviours that demonstrably more aligned with the values of your organisation.

8. What are the arrangements for the payment of coaching fees?

We agree on the duration and composition of the coaching assignment upfront and then the fees are usually made over two payments: 50% after the first session and 50% approximately half-way through the programme.

aventura3’s preferred method of payment for invoices is electronic funds transfer (BSB/account number details will be as outlined on your invoice).

9: Why is your company name aventura3?  And why the tag line of CONNECTION + CLARITY + COMMITMENT = RESULTS?

‘Aventura’ means ‘adventure’ in Spanish and Italian, an apt way to sum up how a coaching relationship can be and the benefits that it can bring: discovery, stepping outside one’s comfort zone, self-reflection, understanding oneself more, having fun. I have often used the term ‘adventure’ to describe my own experience of working with a coach—which I started to do in early 2008—and so the company name evolved naturally from this.

The ‘3’ in the name refers to the three-stage approach that represents coaching for me, and is described in the tag line of Connection + Clarity + Commitment = Results:

  • Connection: the coach and client making a strong connection—often based on shared understandings and experiences—which will be the basis of their working relationship
  • Clarity: they spend time exploring what will be their focus.  What does the client want to achieve?  It may take considerable discussion to get to the essence of this, as it is not always what the client may think initially.
  • Commitment: How is the client going to achieve success?  What steps will they need to take?  What support will they need?  What obstacles will they need to overcome?

10: Can I speak with some of your clients to better understand the process?

Yes, of course. I would be happy to provide the contact details of some of my clients so that you can speak to them about their experience of partnering with me.